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Corporate Social Responsibility Corporate Social Responsibility is define as intended actions of an

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Corporate Social Responsibility
Corporate Social Responsibility is define as intended actions of an organization that changes its company process to operate in an society, environmentally and feasible way which affect the community development and human rights.
Corporate Social Responsibility programs aim to provide value to the society while at the same time improve an organization’s reputation and leading to success.
In practice this can apply to an extensive of actions that organization could choose to take; protecting the environment is one attribute to social responsibility. Organization can address to problem such as poverty and hunger in third World Country too.
Social Responsibility also means how organization treats their …show more content…

All the profit raised went to the Chinese Embassy and Red Cross Society's 'China Earthquake Appeal Fund.
Even though BreadTalk doesn’t benefit from the sales for the Peace Panda but the CSR program has showed sympathy and kindness which may attracted customer to purchase so as to help the people who suffered from the earthquake. This may increase their corporate image as an organization that cares.
Important of Culture Difference to Business Manager at Breadtalk
It is important to understand the cultures difference because it will determine the success or failure of the overseas business as it may impact the company financially as well as damaging their reputation if it is not handled it correctly.

Some of the factors that may influence culture difference are as follows:

Different Culture in Difference Countries

Breadtalk CEO Mr George Quek said the major challenges he faced was different culture in different market. It is important for manager to be aware of the cultural etiquette of each country as it diff from country to country. Being ignorant of the etiquette may causes fake align and most owner acknowledge that cultural difference is one of the major drawback that can affect operating business overseas. Some example of business etiquette includes their practices and language.

Understand the Local Business Environment

Mr Quek cited to be effective

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