E Bike Marketing Plan

With the automobile, came one of the most widely used technologies in the world, the invention of the internal combustion engine which has left a noticeable impact on many parts of today’s world. One of the most widely debated and controversial topics having to do with the automobile is its effect on the environment. Al Gore, former United States Vice President and Nobel Peace Prize award winner, has spent many years trying to argue the negative effects that the internal combustion engine leaves on our planet. In his presidential campaign in 2000, he preached the ideas of a cleaner environment and better ways of living. He said, “When we seek to artificially enhance our capacity to acquire what we need from the earth, we do so at the direct expense of the earth’s ability to provide naturally what we are seeking. We frequently ignore the impact of our technological alchemy on natural processes. When we manufacture millions of internal combustion engines and automate the conversion of oxygen to CO2, we interfere with the earth’s ability to cleanse itself of the impurities that are normally removed from the atmosphere.” He has led many people to believe that the automobile of today is leaving a terrible and lasting effect on the earth’s atmosphere, and that it is one of the primary causes of the term “Global Warming.” Although Gore has had a giant following and

Current sport bikes were inspired and derived from their traditional core competencies such as engines with futuristic design and good handling.

As Jimmy puts it, every bike is a unique tool, offering a new lens with which to experience the world around

Overall the paper well explained the context of the e-bike system. The author truly delivered the paper with good ethos, pathos, and logos. Started by informing the reader who they are, they built up a credibility. Their pathos comes when they used so many techniques such as compare and contrast, narration, and process. The logos were being delivered on their scientific method where they use testable questions and empiricism technique. The simplicity makes the writing looks concise, but at the same time it is easier for the reader to understand the article. Moreover, they also do the deep research on each variables that they need in this writing, because based on the data, the researchers have been doing the survey throughout the years and

“Let innovations empower generations” will be our jingle for E-motorcycles. It applies need-base framing technique to prompt users the needs for empowerment. The word “empower” itself if breaks apart “E M Power” can stand for “Electric Motor Power”. This interpretation again enforces our

“1 gallon of gas =24 pounds of global warming emissions” (UCSUSA). Many of the people in our world today don’t understand just how much The Automobile affects us, our lives, and the world we live in. Undoubtedly, the invention of the car has changed our perspective on the different technology created over the past years. However, cars are some of the leading factors towards one of the largest ongoing problems occurring in our world today. That problem goes by the name of global warming. “Since 1990, Transportation has been one of the fastest growing sources of U.S. GHG” (U.S.D.T), otherwise known as Greenhouse gasses. In which most of us know; global warming affects our health, environment, weather, and ultimately our lives. It is a

The impact of technology affects the market because people are shifting towards the purchase of environmentally friendly cars. The business level strategy at Honda is in line with its enterprise and corporate strategy. In the motorcycle industry, the corporation is striving to build its products and services very close to its customers in a total of 21 plants that are spread across 21 countries (Hu, B.2013).  The corporation also conducts Research and Development (R&D) in a total of six countries. The research and development system is tailored in its approach to producing products and services that are durable and reliable at the same time (Hu, B.2013).  The focus of the Honda foundation is to have three main dimensions; social, economic and environmental issues. Environmental regulations Honda conducts its businesses in Japan and throughout the world (including North America, Europe, and Asia). A continued economic slowdown, recession and the sustained loss of consumer confidence in these markets, which may be caused by rising fuel prices or other factors, could trigger a decline in demand for automobiles, motorcycles and power products that may adversely affect Honda ‘s results of operations (Hu, B.2013).  Regulations regarding vehicle emission levels, fuel economy, noise, safety and noxious substances, as well as levels of pollutants from production plants, are extensive

Climate change and transportation play a big role and it is important to be concerned for our future generations. The use of gasoline cars is a major producer in carbon dioxide emissions, although they are not entirely responsible for it—they play a role in it. Other form of transportations like buses and taxis also contribute to carbon dioxide emissions. The total amount of carbon dioxide emissions from an average car is seventy six percent which comes from usage of a vehicle containing gasoline. Efficiency has increased by twenty percent in regards to electric motors, especially when it comes to their wheels using no power when the car is at rest. Car ownership will increase and with this, improvements in technology could be a vital

Hybrid is a term used to describe a combination of two or more distinctive things, aiming to accomplish a common objective. A hybrid vehicle is a fuel efficient vehicle having two motors- one a gasoline powered motor and the other electric motor. The reason for combining two motors is using their strengths and reducing deficiencies. Electric motor is used at low speed wile gas motors perform better at high speed generating extra power for a particular motor weight. During rush hours, when vehicles are continuously stopping and running, performance of electric motor is appreciative. Gas motor supports higher speed supporting driving at the highways. (Anderson 134-45)

In conclusion today I have informed you all about the first existence of the hybrid vehicle which was created by Ferdinand Porsche, known as the Elektromobil. The common types of configurations that are available, which include

The article “The Gas-Electric Hybrid Demystified” by Sara R. Howerth, gives the reader some insight on the new developed technology of hybrid cars. The author uses the difference between four engine models; Gas-Engine, Battery Powered Electric, Hybrid model #1 and Hybrid model #2 – to show just how far technology has come and to say that this is only just the beginning. The engine will keep evolving as long as our natural resources continue to diminish and our need for them increases.

Consumers are not limited to a single market, many of them will be purchasing multiple bikes, but all of them have specific preferences. Successful company will meet customer’s needs and maximize sales by growing the potential market size as well as taking sales from competitors.

EVs rely entirely on electricity stored inside of several large batteries for propulsion and to operate all of the components inside the vehicle. Moreover, electric cars produce minimal road noise, are extremely smooth, and provide extraordinary amounts of torque when it is needed (Berman). Also, electric cars can be recharged anywhere there are electric outlets such as in homes and apartments, whereas all gas vehicles have to travel to a filling station (Berman). Additionally, an electric vehicle is generally cheaper to operate than a petrol car since electricity is cheaper to obtain than gasoline in the vast majority of the world (Berman). Another reason to buy an electric car could be for their stunning looks. Electric cars made by Tesla and Fisker are some the most attractive cars ever created, and they contain technology that is light years beyond what is found in modern gas cars. In accordance with styling and equipment, electric cars are also exhilaratingly quick. A new sport has emerged similar to Formula One called Formula E where lightweight, powerful electric race cars speed around circuits created in major cities like London, Paris, and Beijing (Spurgeon). The cars are capable of reaching speeds of up to 140 miles per hour with the acceleration being delivered instantly upon touching the throttle (Spurgeon). Electric cars, whether

Electric motor - The electric motor on a hybrid car is very sophisticated. Advanced electronics allow it to act as a motor as well as a generator. For example, when it needs to, it can draw energy from the batteries to accelerate the car. But acting as a generator, it can slow the car down and return energy to the batteries.

Honda with a vision to become the world leader in environment and energy technologies launches this innovative and futuristic eco-friendly product called e-bike.